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WEB WARRIOR MARKETING – SEO & SEM – Do You Know the Difference?

Invest in SEO, UncategorizedBy Trina Leckie May 13, 2010 Leave a comment

For starters, if you are not familiar with these acronyms, SEO = search engine optimization and SEM = search engine marketing. Are they the same thing? No. If you buy Google Adwords for example, this is considered paid or sponsored advertising. These are the ads that appear along the top and the sides of the…

WEB WARRIOR MARKETING – Think You Don’t Need SEO? Think Again!

Invest in SEO, UncategorizedBy Trina Leckie November 22, 2009 Leave a comment

We often enthusiastically hear “I come up first when I type my company name into Google and I don’t have SEO!” when the subject of search engine optimization comes up. After explaining that does not mean they are getting found in the search engines, the excitement turns to dismay and confusion and the interest in…