Archive for October, 2009

Friday, October 30th, 2009

Planning the yearly budget can be a tricky task, especially if marketing dollars are limited, BUT without marketing, you risk missing out on so many potential customers. This is especially important if your company has not established a large client base.

What sounds like a better plan – optimizing your website, getting your brand known by limitless Internet users, increasing your sales – or – buying an ad in a magazine ($$$), relying on only those readers of the magazine (which may only be a local publication), and then having your ad essentially tossed in blue boxes for the weekly recycling.

Sunday, October 18th, 2009

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Monday, October 12th, 2009

Many people think that all they need is a nice looking website and they will be off to the races when it comes to getting found online and growing their business. Unfortunately, this is not the case.

If your website is not being optimized (and optimized the right way by a solid Internet marketing professional(s), you are relying on people who already know your website address or have your business card to become your clients. It is all of the people who do not know about your company that you want to reach! Imagine all of the possible clients you could be missing out on and basically handing over to your competition! You don’t want that to happen, do you?